and read our
01 Who We Are
We are a family-run Consultancy and Venture Capital Group.
With over 35 years of experience in owning and operating companies, we have crafted incredibly unique and successful techniques that make businesses more profitable and scale on a global level.
We are constantly looking to recruit, develop and invest in future movers and shakers of industry, bringing prosperity to every individual and business we come across.
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02 Our Founder
Dariush Soudi
Our goal is to educate, inspire, to try new techniques/different avenues, invest in people and take immediate action.
Business can be made simple, and it should be made simple. It is about providing value and being profitability. While merit is very important, the business has to make money, otherwise it’s a charity. We do help charities, but they don’t hire us. We work well with people who are motivated, passionate about what they do, determined to get what they want and willing to step outside their comfort zone to achieve it.
Our company recruits, invests in and helps aspiring businesses of all sizes to differentiate themselves in the market place from their competitors.
ARENA is widely regarded as one of the region’s most respected advisory firm within the sales and marketing industry.
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Our Portfolio
Learn more about some of the companies that we've invested in and backed.
Insights
It's a pleasure to have been recognized and published within world leading publications
Awards
We are humbled by the recognition our work has received from all around the world.